Monday, January 16, 2006

Hearing Aid manufacturer targets iPod owners

Hearing Aid manufacturer targets iPod owners
from The Unoffical Apple Weblog

No, it's not because they think you're going deaf. Hearing aid manufacturer Starkey Laboratories has gotten into the business of creating custom-molded iPod earbud headphones out of either hard plastic or a special, long lasting foam. The company's aim is to not only create highly customized, durable and noise-reducing headphones for the iPod (they make them for bluetooth phones as well), but to also reduce the stigma that often accompanies in-ear hearing aids.

I think it's an interesting idea. Starkey is still considering the marketing strategy, so keep your eyes peeled if you're interested in the ultimate in custom earbuds.

[Via Your Tech Weblog]